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Digital Transformation: Innovation Opportunities and Leadership

Digital transformation is happening everywhere but can be challenging to implement. This course will helpyou and your teams prepare for it. You will learn the capabilities needed to thrive in today’s fast-moving competitive market.

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This course is aimed at

Middle managers and aspiring middle managers who want to start to influence digital transformation readiness within organizations

Professionals with significant management responsibilities, such as executives or leaders in corporate functions, from across departments and industries

Individuals planning to change jobs from more traditional business companies to digitally driven business models

Entrepreneurs, consultants, and professionals from various areas interested in the subject and keen to learn about digital transformation

Individuals who want to be more ready for today’s fast moving digitally powered business

Key Takeaways

  • Describe the significance, pace, drivers, and organization implications of digital transformation

  • Identify digital transformation opportunities to improve customer experience, employee experience, business models, and operations

  • Understand the important role of leadership capabilities and their place in implementing digital transformation

  • Create a transformational strategy and action plan that will drive change in your role and organization

Certificate of Completion

Certificate of Completion

All participants who complete the Digital Transformation: Innovation Opportunities and Leadership course will receive an MIT xPRO Certificate of Completion. In addition, they will also earn 4.8 Continuing Education Unit (MIT CEUs).

Participants are required to complete a CEU confirmation form based on the number of learning hours in each course to obtain CEUs.

Past Participant Profiles

Past learners engaged in this digital transformation course have come from diverse industries, roles, cultures, and professional experiences, enriching the program with fresh perspectives. This diversity creates discussions that offer valuable insights and innovative solutions to organizational challenges.

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Diverse Functional Responsibilities

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A Wide Range of Work Experience

Course Outline

  • The First Law of Digital Innovation

  • Digital Mastery

  • Case Study: Asian Paints

  • Course Roadmap

  • An Introduction to Customer Experience 

  • Experience Design 

  • Customer Intelligence and Engagement 

  • Introduction to Employee Experience

  • Augmentation and Future Readying

  • Operations 

  • What Can Companies Achieve With Transformed Operations? 

  • Business Models 

  • Digital Platform 

  • Summary of Finding Digital Opportunities 

  • An Introduction to Organizational Change 

  • Driving Digital Transformation: Leadership Capabilities 

  • Getting the Organization Ready

  • Digital-Ready Culture 

  • Values 

  • Practices 

  • Case Study: DBS Bank 

  • Understanding Assumptions 

  • Rethinking Customer Assumptions 

  • Rethinking Employee Assumptions 

  • Rethinking Management Assumptions About Driving Digital Transformation 

  • Summary

Meet your instructor

MXP Faculty George Westermann
George Westerman

Senior Lecturer at the MIT Sloan School of Management and a Principal Research Scientist, J-WEL Workforce Learning

The MIT xPRO learning experience

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LEARN BY DOING

Practice processes and methods through simulations, evaluations, case studies, and tools.

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 LEARN FROM OTHERS

Connect with an international community of professionals while working on projects based on real-world examples.

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LEARN ON DEMAND

Access all content online and watch videos on the go.

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REFLECT AND APPLY

Apply your newly acquired skills in your organization, using examples from technical orking environments and informed, practical advice.

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DEMONSTRATE YOUR SUCCESS

Earn a Professional Certificate and 4,8 Continuing Education Units (CEUs) from MIT.

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LEARN FROM THE BEST

Gain insights from MIT faculty and industry experts, with one live session every two weeks.

What is the course comprised of?

This course content is designed to maximize practicality through;

  • Video content taught by mit faculty

  • The presentation of several case studies specifically prepared to help you understand how digital capabilities create opportunities for organizations and what needs to be in place for them to happen

  • A series of assignments and activities carefully designed to reinforce and develop your understanding and use of the course content

  • And an action plan to apply the course content to your own situation and that of your company

  • Interactive course content

  • Discussion forums to share your ideas and experiences with peers

  • A live webinar to discuss what you have learned and discuss any questions you may have

  • Additional recommended bibliography

Register for the course

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STEP 1

Fill out the online registration form you’ll find below by clicking on "REGISTER".

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STEP 2

Make your secure payment.

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STEP 3

Your spot will be confirmed upon receipt of your payment.

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STEP 4

You’ll receive your virtual campus credentials to begin exploring the platform.

FAQs

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